How to choose the whrite Snapchat ad campaign?
Introduction
Snapchat has a reputation as the “sexting app,” and while that may be true, it’s also a powerful way to promote your brand. The platform has over 150 million users and you can reach them with Snapchat Ads, which are funny and engaging in ways that other ads aren’t. If you’re thinking about using Snapchat to grow your business, here are all the details you need to know before getting started.

Why should you advertise on Snapchat?
Snapchat is the fastest growing social network. It has over 100 million daily users, and they spend an average of 30 minutes on the app every day. Compared to other social networks, it has a high-quality audience. Snapchat users are 18-34 years old, they’re very engaged and loyal, they are very active on the platform (they send snaps and stories multiple times per day), and most importantly: they’re influential!
While YouTube might be more popular with older generations who want to watch tutorials or funny videos, Snapchat appeals more to younger audiences who want their content delivered directly from friends in their own words without any editing by professionals or brands.
Why is Snapchat the best for advertising?
Snapchat is a social media platform with over 150 million daily active users. It’s also a visual platform that allows you to share your Snaps with the world, whether they’re photos or videos. Snapchat has become one of the most popular apps among millennials and Generation Zers, who use it to connect with friends and family members in real time.
Snapchat ads can be used for any type of business; from ecommerce sites selling clothing or accessories, to restaurants advertising their latest menu items or events taking place at your location.
How does Snapchat’s advertising work?
Snapchat ads are based on the same principles as traditional display ads. You can choose between three types of ads: video, sponsored lens, and sponsored geofilter.
Video: The video ads can be up to 10 seconds long and will play as usual between stories or when you swipe right from your camera screen. This type of ad is best for brands looking to create a short narrative or tell a quick story through their content (like how Nike did).
Sponsored lens: If you want to engage users with something fun and interactive–like an augmented reality experience–then this is the best option for you! When users interact with your branded filter by tapping on it or swiping through it (or even blinking), they’ll see an interactive effect in real time within their environment before snapping a selfie or video clip with friends nearby who also have Snachat installed on their smartphones/tablets/laptops etc…This way, everyone gets involved in sharing moments together that could potentially lead us closer together than ever before!
How does a Snapchat ad campaign work?
Snapchat ads are different from the other social media ads. They are more visual and engaging, so you can use them for many different purposes. You can use Snapchat to promote a product or service, or you can create an ad campaign that is designed to engage your audience in some way.
For example, let’s say that you want to run a contest on your company’s page where users submit their own photos of themselves wearing one of your products (such as sunglasses). This could be done by asking users who tweet out a photo with the hashtag #sunglasses4summer to tag @someonesnapchat account in order for them to receive credit towards winning prizes such as free shipping on orders placed before July 31st!
How to choose the best Snapchat campaign goal?
The first step in choosing the right Snapchat campaign goal is to identify what your brand is looking to achieve.
Is it brand awareness, or do you want people to buy something?
Is it about increasing sales or getting more leads?
Once you’ve decided on your main objective, then it’s time to think about how you can measure this goal. You should always have one key performance indicator (KPI) in mind when setting up any kind of marketing campaign so that you can track its success easily and quickly.
Snapchat ROAS?
You’ve heard the term “ROAS” before, but you might not know what it means or how to use it. ROAS stands for “return on ad spend,” and it’s a measure of how much money you’re making from your ads on Snapchat.
To calculate your ROAS:
Divide your total revenue by your ad spend.
Example: If you spent $1,000 and made $2,000 in sales during a given period of time (usually one month), then your ROAS would be 2x-meaning that every dollar spent on advertising resulted in two dollars of revenue!
The best way to promote your brand is to use Snapchat.
The best way to promote your brand is to use Snapchat. Snapchat is a platform that allows brands to engage with their audience in a unique way, and it’s the ideal place for you to promote your brand if you want increased engagement, sales and exposure.
Snapchat offers several different advertising options including:
Sponsored Lenses — These are lenses that users can apply on themselves or others within the app by tapping on them while they’re using one of Snapchat’s photo editing tools (such as adding stickers). The lens will then appear on top of whatever picture they take after applying it. These are popular because they give users an opportunity to interact with ads without feeling like they’re being marketed directly towards them or feel like an interruption in their experience; instead, people enjoy seeing how fun these kinds of ads can be!
Conclusion
Snapchat is a great platform for advertising and marketing your business. It’s one of the best social media sites for reaching millennials, who make up a large portion of Snapchat users. If you’re looking for a way to promote your brand on Instagram or Facebook, consider choosing Snapchat instead because it has more engagement per post than other platforms do!